Insurance Agency Website Design
If your agency doesn't currently have a website, it's time to move into the 21st century! More and more people are using the internet to search for insurance than ever before. Don't let them pass you by just because you don't have an agency website!
Websites designed BY AGENTS, FOR AGENTS
There are many companies who will design a web site for your insurance agency. The problem is, they have never had any input FROM insurance agents. Website designers are not insurance agents and they don't understand insurance terminology. Our advantage is our websites are designed by an insurance agent!
Our lead web designer is also a licensed property/casualty agent who has extensive experience in website design, optimization, marketing and useability. He knows the insurance industry, works with many companies as an independent agent, and is currently pursuing his CIC designation. If that's not credibility enough, then keep reading and we'll tell you more about why you need a website for your insurance agency!
The web is changing the way consumers buy insurance
Less than 10 years ago, the only way to buy insurance was through an agent or directly through the insurance company. The internet has changed that. Consumers can now purchase insurance online through a multitude of companies. Competition from online vendors has made agents realize that they don't hold a monopoly on the insurance marketplace anymore. Consumers are constantly bombarded by advertisements claiming they will "save 15% or more on car insurance." Whether they will or not is not the point. The point is, they have an OPTION of where to buy their insurance. The option used to be agency A or agency B. Now it's agency A, agency B or go online and "save 15% or more on car insurance."
Insurance agencies need to adapt to this changing marketplace, and the way to do that is to compete online. Agencies will never be able to match the advertising expense of large online companies, but they do hold one distinct advantage over their larger competitors. That advantage is...
Location. Location. Location.
Location! Where you're located! Geographic targeting is the way to successfully compete online with the multi-million dollar advertising bugets of the Geicos and Progressives. By having an insurance agency website that is optimized to geo-target web searchers, you can effectively attract consumers who are looking to buy insurance IN YOUR AREA! We build websites to target the area surrounding your agency. This results in more traffic from local consumers and allows your physical location to be used as a sales advantage over online companies.
Here's another way to take advantage of your location
Have you ever come across a website that encourages visitors to get insurance quotes? (see our homepage for a good example) You can take advantage of literally hundreds of websites that offer this service! By signing up for our insurance leads program, you can get quote requests from local consumers who are searching for insurance in your area!
Here's what you'll get when we build your insurance agency website
- Website built to your specifications, including quote forms and web contact form
- Completely customizable graphics, industry logos and page content
- Clean, easy navigation
- Streamlined code that is optimized for search engines
- Optional advanced database integration
- Optional ability to edit your own website content
- Location optimization based on your specific area
- Advanced visitor statistics
- Email at your domain name
- Low-cost website hosting available
Get started building your insurance agency website TODAY!
As an added bonus, we'll give you the first three months website hosting at NO CHARGE! That's a $45 value and is available until we change our minds!
